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Strategic marketing management

By: Contributor(s): Material type: TextLanguage: English Publication details: Boston Houghton Mifflin Company 2004Edition: Ed 2Description: 863p cmISBN:
  • 0618338071
Subject(s): DDC classification:
  • X:51-8, P4
Item type: General Books
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Bibliography Chapterwise; Appendix P861-863

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