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Marketing models

Lilien Gary L; Kotler Philip; Moorthy K Sridhar

Marketing models - New Delhi P H I 1992 - xv; 803p.

Bibliography 717-778p.; Index 779-785p.

ISBN: 9788120314757 (pbk) SL01537260

Standard No.: 177878

Source: 2041, 20/03/2012, Vibha Books International Textual

Dewey Class. No.: B2T0bX:8B, N2;6-;8

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