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Corporate social responsibility and marketing ethics: The effects of value-based marketing on consumer behaviour

Howaniec Honorata

Corporate social responsibility and marketing ethics: The effects of value-based marketing on consumer behaviour Howaniec Honorata - London Routledge 2023 - x,225p. - Routledge Studies in Marketing .

ISBN: 9781032329222

Source: Textual

Subjects--Topical Terms:
Marketing Ethics

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