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Why of consumption contemporary perspectives on consumer motives, goals, and desires

Ratneshwar S. Ed.

Why of consumption contemporary perspectives on consumer motives, goals, and desires - London Routledge 2000 - xx; 330 p. cm. - Routledge interpretive markeing research .

ISBN: 0415220955 (hbk)

Standard No.: 189,099

Source: Textual

Subjects--Topical Terms:
ECONOMICS

Dewey Class. No.: X:321, P0

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