Marketing analytics : Statistical tools for marketing and consumer behavior using SPSS
Mesquita, J. M. C. D.
Marketing analytics : Statistical tools for marketing and consumer behavior using SPSS - London : Routledge, 2022. - ix,200p. - Mastering business analytics .
9781032052199
Operational Research
Marketing analytics : Statistical tools for marketing and consumer behavior using SPSS - London : Routledge, 2022. - ix,200p. - Mastering business analytics .
9781032052199
Operational Research
