Creating powerful brands in consumer, service and industrial markets
Mcdonald M
Creating powerful brands in consumer, service and industrial markets Mcdonald M; Chernatony L De - Ed 2 - New Delhi New Delhi, Butterworth-Heinemann 1998 - 430p
0-7506-2240-7
Textbook
Creating powerful brands in consumer, service and industrial markets Mcdonald M; Chernatony L De - Ed 2 - New Delhi New Delhi, Butterworth-Heinemann 1998 - 430p
0-7506-2240-7
Textbook
