Marketing engineering: Computer assisted marketing analysis and planning
Lilien G L
Marketing engineering: Computer assisted marketing analysis and planning Lilien G L; Rangaswamy A - Massachusetts Massachusetts, Addison-Wesley, Educational Publishers 1998 - 350p
Textbook
Marketing engineering: Computer assisted marketing analysis and planning Lilien G L; Rangaswamy A - Massachusetts Massachusetts, Addison-Wesley, Educational Publishers 1998 - 350p
Textbook
