Effective advertising : Undestanding when, how, and why advertising works
Tellis G J
Effective advertising : Undestanding when, how, and why advertising works Tellis G J - New Delhi New Delhi, Response 2004 - 201p
81-7829-370-6
Textbook
Effective advertising : Undestanding when, how, and why advertising works Tellis G J - New Delhi New Delhi, Response 2004 - 201p
81-7829-370-6
Textbook
