Customer Lifetime Value Reshaping the Way We Manage to Maximize Profits
Lerzan Aksoy; Timothy Keiningham; David Bejou
Customer Lifetime Value Reshaping the Way We Manage to Maximize Profits - Taylor and Francis 2006
9780429238581
EBOOK
Customer Lifetime Value Reshaping the Way We Manage to Maximize Profits - Taylor and Francis 2006
9780429238581
EBOOK
