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Doing anthropology in consumer research

Sunderland Patricia L

Doing anthropology in consumer research - California Left Coast Press 2007 - 368p. cm.

Includes bibliographical references.; ''References 239-357p''.; Index 358-366p''.

ISBN: 9781598740912 (pbk)

Standard No.: 82022

Source: 1557, 08/10/2008, New India Book Agency Textbook

Subjects--Topical Terms:
Business anthropology-research
Consumers-research
Anthropology

Dewey Class. No.: Y7, P7 TY

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