APA
Marketing Science Institute, Marketing Science Institute, . (1965). Meaning and sources of maketing theory prepared under the direction of Michael Halbert. New York: McGraw Hill.
Chicago
Marketing Science Institute, Marketing Science Institute, . 1965. Meaning and sources of maketing theory prepared under the direction of Michael Halbert. New York: McGraw Hill.
Harvard
Marketing Science Institute, Marketing Science Institute, . (1965). Meaning and sources of maketing theory prepared under the direction of Michael Halbert. New York: McGraw Hill.
MLA
Marketing Science Institute, Marketing Science Institute, . Meaning and sources of maketing theory prepared under the direction of Michael Halbert. New York: McGraw Hill. 1965.