Market research best practice: 30 visions for the future; a compilation of discussion papers,case studies and methodologies from ESOMAR
Mouncey Peter Ed.
Market research best practice: 30 visions for the future; a compilation of discussion papers,case studies and methodologies from ESOMAR - Chichester John Wiley & Sons Ltd 2007 - xxxv, 678p. cm.
Includes bibliographical references.; Index 645-678p.
9780470065273 (hbd)
80437
754, 14/03/2008, Educational Book Agency (India) Textbook
Marketing research
Operational Research
B2T0b8B:fg, P7 TOR
Market research best practice: 30 visions for the future; a compilation of discussion papers,case studies and methodologies from ESOMAR - Chichester John Wiley & Sons Ltd 2007 - xxxv, 678p. cm.
Includes bibliographical references.; Index 645-678p.
9780470065273 (hbd)
80437
754, 14/03/2008, Educational Book Agency (India) Textbook
Marketing research
Operational Research
B2T0b8B:fg, P7 TOR