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Marketing management

Dickson Peter R

Marketing management - 2 - Fort Worth The Dryden Press 1997 - xxxiv,813p

Appendices 746-782p; Indexes 785-813p

ISBN: 0030177421 (hbd)

Standard No.: 5725

Source: Panima, Textbook

Subjects--Topical Terms:
Marketing management
Operations research

Dewey Class. No.: B2T0bX:8B, N7 TB

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