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Marketing fundamentals 2003-2004

Lancaster Geoff

Marketing fundamentals 2003-2004 - Amsterdam Butterworth-Heinemann 2003 - xii;363p cm. - CIM Coursebook. Certificate in Marketing .

Appendix p291-359; Bibliography chapterwise

ISBN: 0750159572

Source: General Book

Subjects--Topical Terms:
Marketing

Dewey Class. No.: X:51, P3

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