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Marketing plans: How to prepare them, how to profit from them

Mcdonald Malcolm

Marketing plans: How to prepare them, how to profit from them - 8 - West Sussex John Wiley 2016 - xv, 624p. ill. cm

Index 615-624p.

ISBN: 9781119217138 (pbk)

Standard No.: 197805

Source: 56, 09/03/2017, Aviva Books Company Textual

Subjects--Topical Terms:
Major elements of marketing
Operational Research

Dewey Class. No.: X:51, Q6

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