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Consumer behaviour Implications for marketing strategy

Hawkins Del I

Consumer behaviour Implications for marketing strategy - 6th - Chicago Irwin 1995 - xix, 649p. cm. - Irwin Series in Marketing .

ISBN: 0256139725

Source: General Book

Subjects--Topical Terms:
Consumer Behaviour

Dewey Class. No.: X:1:(S:44), M3;N5/TD

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