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Marketing decision making Concepts and strategy

Cravens David W, and others

Marketing decision making Concepts and strategy - 2 - Illinois Irwin 1980 - xv, 571p cm. - Irwin Series in Marketing ed by Gilbert A Churchill .

ISBN: 0256023484

Source: General Book

Subjects--Topical Terms:
Marketing

Dewey Class. No.: X:51-8, L6;MO

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