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Essentials of marketing

McCarthy E Jerome

Essentials of marketing - 2 - Illinois Richard D Irwin 1982 - xvii,540p. cm. - Irwin Series in Marketing .

Glossary: p 519-30

ISBN: 0256026483

Source: General Book

Subjects--Topical Terms:
Marketing

Dewey Class. No.: X:51, L9;M2/TD3

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