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Marketing research Measurement, method and applic

Kent Raymond

Marketing research Measurement, method and applic - London I T P 1999 - xiv, 334p cm.

Bibliography: P 330-32; Appendix: p 307-329

ISBN: 18615221553

Source: General Book

Subjects--Topical Terms:
Research Methodology
Marketing

Dewey Class. No.: X:51b4, N9

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