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Issues in the economics of advertising

Simon Julian L

Issues in the economics of advertising - London University of Illionois 1970 - xvi,371p cm.

Bibliography: p 335-356; Appendixes: p 289-334

ISBN: 252 00036 6

Source: General Book

Subjects--Topical Terms:
Advertising

Dewey Class. No.: X:513.N7, L0

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