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Advertising Principles and practice

Wells William, and others

Advertising Principles and practice - 4 - NJ Prentice Hall 1998 - xxi, 731p cm.

Appendix: p 696-704; Glossary: p 705-713

ISBN: 0135978815

Source: General Book

Subjects--Topical Terms:
Advertising

Dewey Class. No.: X:513, N2;N8

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