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Brand management Principles and practices

DUTTA Kirti

Brand management Principles and practices - New Delhi Oxford University Press 2012 - xxiii,456p cm.

Bibliography: Chapterwise

ISBN: 0198069863 585.00

Source: 2626, 10/03/2017, RESEARCH INDIA PRESS General Book

Subjects--Topical Terms:
Commerce

Dewey Class. No.: X512, Q2/TD

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