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Marketing strategy and competitive positioning.

HOOLEY Graham J.

Marketing strategy and competitive positioning. - 4th - New Delhi Pearson 2009 - xviii,614p. cm.

ISBN: 9788131727997 573.75

Source: 2257, 24/01/2014, ASHUTOSH TECHNICAL BOOKS General Book

Subjects--Topical Terms:
Commerce

Dewey Class. No.: X:51-8, P9

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