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Advertising and public relations research.

JUGENHEIMER Donald W

Advertising and public relations research. - New Delhi PHI Learning 2010 - viii,327p cm.

Bibliography: p 447-450

ISBN: 9788120341364 250.75

Source: RKBA\09-10\5447, 04/03/2015, R K Books General Book

Subjects--Topical Terms:
Commerce

Dewey Class. No.: X:513b4, Q0

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