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Marketing research essentials. (CD included)

McDaniel Carl

Marketing research essentials. (CD included) - 4th - New Jersey John Wiley 2004 - xxv, 420p cm.

Appendix pA-1--A-7; Glossaryp G-1--G-8

ISBN: 0471448451 4362.85

Source: 856, 18/10/2006, SUCCESS BOOK SERVICE General Book

Subjects--Topical Terms:
Marketing Research Methodology
Commerce

Dewey Class. No.: X:51b4, N3;P4

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