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Managing the marketing function Concepts, analysi

Rathmell John M

Managing the marketing function Concepts, analysi - New York Jhon Wiley 1969 - xxi,636p cm. - Wiley Marketing Series. Ed by William Lazer.19 .

ISBN: 471 709247

Source: General Book

Subjects--Topical Terms:
Marketing

Dewey Class. No.: X:51-8, K9

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