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Risk-free advertising How to come close to it

Wademan Victor

Risk-free advertising How to come close to it - New York John Wiley 1977 - xii,145p cm. - Wiley Series on Marketing Management Ed by Frederick E Webester .

Glossary: p 138-141

ISBN: 0471027146

Source: General Book

Subjects--Topical Terms:
Advertising

Dewey Class. No.: X:513-8, L7

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