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Marketing research

Aaker David A

Marketing research - 3rd - New York John Wiley & Sons 1986 - xvi, 677p cm.

Appendix P 649-55; Glossary P 639-47

ISBN:

Source: 37956, 12/08/1987, Wiley General Book

Subjects--Topical Terms:
Marketing

Dewey Class. No.: X:51b4, M0;M6

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