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Introduction to marketing An administrative appr

Lipson Harry A

Introduction to marketing An administrative appr - NY Wiley 1971 - xxiii, 848p cm. - Wiley Marketing Series. Ed by William Lazer .

Bibliography at the end of each chapter; Appendixn p 809-17

ISBN: 047154096X

Source: General Book

Subjects--Topical Terms:
Marketing

Dewey Class. No.: X:51-8, L1

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