Essentials of corporate communication : Implementing practices for effective reputation management

VAN RIEL Cees B.M.

Essentials of corporate communication : Implementing practices for effective reputation management - "London," "Routledge, " 2007 - xvi , 306 p Index 302-306 p. Includes bibliographical references and index - Urban Studies Monographs .

Bibliography : 284-301 p.

9780415328265

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