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Brand challenge Adapting branding to sectorial imperatives

Kompella Kartikeya Ed.

Brand challenge Adapting branding to sectorial imperatives - New Delhi Kogan Page 2015 - xxi,338p. cm.

ISBN: UKP 39.99

Standard No.: 135807

Source: 2585, 07/09/2017, The Book Seller Textual

Subjects--Topical Terms:
Business Economics

Dewey Class. No.: X:513, Q5

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