Fight for shelf space: manufacturer's brands vs private labels (Record no. 1234480)

MARC details
000 -LEADER
fixed length control field 00691nam a2200229Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250108124749.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 008 250107s9999 xx 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-93-85539-08-4
037 ## - SOURCE OF ACQUISITION
Stock number TB
040 ## - CATALOGING SOURCE
Original cataloging agency CRL
Language of cataloging eng
Transcribing agency CRL
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
Source of code eng
084 ## - COLON CLASSIFICATION NUMBER
Classification number Δ2:3 R0
084 ## - COLON CLASSIFICATION NUMBER
Assigning agency CRL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gupta Deepti (Ramlal Anand) Au.
9 (RLIN) 729743
245 #0 - TITLE STATEMENT
Title Fight for shelf space: manufacturer's brands vs private labels
Statement of responsibility, etc. Gupta Deepti (Ramlal Anand) Au.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi, India
Name of publisher, distributor, etc. Today & Tomorrow's Printers
Date of publication, distribution, etc. 2092
300 ## - PHYSICAL DESCRIPTION
Extent 235p.
365 ## - TRADE PRICE
Price type code INR
Price amount 0
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element ECONOMICSMARKETING
9 (RLIN) 729744
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Textbook
Classification part Δ2:3 R0
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Central Library Central Library 2025-01-08 Gift, 01/09/2022,   X:51 R2 CL1698073 2025-01-08 2025-01-08 Textbook
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