Measurement of effectiveness of social media marketing: A study (Record no. 1848906)

MARC details
000 -LEADER
fixed length control field 00650nam a2200241Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260430150101.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 008 250103s9999 xx 000 0 eng d
037 ## - SOURCE OF ACQUISITION
Stock number Theses
040 ## - CATALOGING SOURCE
Original cataloging agency CRL
040 ## - CATALOGING SOURCE
Language of cataloging eng
040 ## - CATALOGING SOURCE
Transcribing agency eng
041 ## - LANGUAGE CODE
Source of code eng
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
084 ## - COLON CLASSIFICATION NUMBER
Assigning agency CRL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Saini Rutika Au.; Dangi Hamendra Kumar Gu.
9 (RLIN) 1236408
245 #0 - TITLE STATEMENT
Title Measurement of effectiveness of social media marketing: A study
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2022
300 ## - PHYSICAL DESCRIPTION
Extent 184p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Commerce
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name University of Delhi. Faculty of Commerce & Business Studies. Department of Commerce
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Thesis
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Barcode Date last seen Price effective from Koha item type
        Central Library Central Library 2026-04-30   TH0025946 2026-04-30 2026-04-30 Thesis
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