Adevrtising (Record no. 533047)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00795nam a2200253Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220925195451.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220923b |||||||| |||| 00| 0 eng d |
| 037 ## - SOURCE OF ACQUISITION | |
| Terms of availability | General Book |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | RTL |
| Transcribing agency | RTL |
| Language of cataloging | eng |
| 041 ## - LANGUAGE CODE | |
| Source of code | eng |
| Language code of text/sound track or separate title | eng |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Patti Charles H |
| 9 (RLIN) | 254619 |
| 245 #0 - TITLE STATEMENT | |
| Title | Adevrtising |
| Remainder of title | A decision making approach. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Chicago |
| Name of publisher, distributor, etc. | Dryden Press |
| Date of publication, distribution, etc. | 1988 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxx,590p |
| Dimensions | cm. |
| 490 ## - SERIES STATEMENT | |
| Series statement | Dryden Press Series in Marketing |
| 500 ## - GENERAL NOTE | |
| General note | Bibliography chapterwise; Appendix: P 527-65; Glossary: P 567-76 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Frazer Charles F |
| 9 (RLIN) | 254620 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Classification part | X:513, M8/TD1 |
| Koha item type | General Books |
| Source of classification or shelving scheme | Colon Classification (CC) |
No items available.