Private label strategy How to meet the store brand challenge
By: Contributor(s): Material type:
TextLanguage: English Publication details: Boston Harvard Business School Press 2007Description: xvii,270p cmISBN: - 978422101674
- X:511-8, P7
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| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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Ratan Tata Library | Ratan Tata Library | X:511-8 P7 (Browse shelf(Opens below)) | Available | RT1461744 |
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Private label strategy
APA
NIRMALAYA KUMAR, STEENKAMP Jan-Benedict E M, . (2007). Private label strategy. Boston: Harvard Business School Press.
Chicago
NIRMALAYA KUMAR, STEENKAMP Jan-Benedict E M, . 2007. Private label strategy. Boston: Harvard Business School Press.
Harvard
NIRMALAYA KUMAR, STEENKAMP Jan-Benedict E M, . (2007). Private label strategy. Boston: Harvard Business School Press.
MLA
NIRMALAYA KUMAR, STEENKAMP Jan-Benedict E M, . Private label strategy. Boston: Harvard Business School Press. 2007.
