Perspectives on strategic marketing management
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TextLanguage: English Publication details: Boston Allyn and Bacon 1980Description: xx, 493p cmISBN: - 0205067220
- X:51-8, MO
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Perspectives on strategic marketing management
APA
Kerin Roger A, Peterson Robert A, . (1980). Perspectives on strategic marketing management. Boston: Allyn and Bacon.
Chicago
Kerin Roger A, Peterson Robert A, . 1980. Perspectives on strategic marketing management. Boston: Allyn and Bacon.
Harvard
Kerin Roger A, Peterson Robert A, . (1980). Perspectives on strategic marketing management. Boston: Allyn and Bacon.
MLA
Kerin Roger A, Peterson Robert A, . Perspectives on strategic marketing management. Boston: Allyn and Bacon. 1980.
