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Basic marketing A global managerial approach

By: Contributor(s): Material type: TextLanguage: English Series: Irwin/McGraw-Hill Series in MarketingPublication details: Boston McGraw Hill 1996Edition: 13Description: xxiv, 791p cmISBN:
  • 0256209820
Subject(s): DDC classification:
  • X:51-8, K8;N6/TD3
Item type: General Books
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