Consumer psychology for marketing
Material type:
TextLanguage: English Publication details: London International Thomson Business Press 1998Edition: Ed 2Description: xiii, 286p Bibliography chapterwise and: P 254-79 cmISBN: - 1861523718
- X:51:(S:44), N8
General Books
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Ratan Tata Library | Ratan Tata Library | X:51:(S:44) N8 (Browse shelf(Opens below)) | Available | RT1136957 |
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| X:51:(S:44) L3 Multiattribute decisions in marketing A measureme | X:51:(S:44) L8 Psychological Princi[ples of Marketing And Consume | X:51:(S:44) N7 Marketing psyschology The paradigm in the wings | X:51:(S:44) N8 Consumer psychology for marketing | X:51:(S:44) P0 Strategic Marketing An introduction | X:51:(S:44) P5 Market -driven thinking achieving contextual inte | X:51:(S:44) Q7 Markets and the arts of attachment |
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