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Global brand strategy Unlocking brand potential across countries ,cultures and markets

By: Material type: TextLanguage: English Publication details: London Kogan Page 2004Description: xii, 260p cmISBN:
  • 0749442131
DDC classification:
  • X:511-8, P4
Item type: General Books
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
General Books Ratan Tata Library Ratan Tata Library X:511-8 P4 (Browse shelf(Opens below)) Available RT1389023

Bibliography P 251-56

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