Marketing research Measurement and methods
Material type:
TextLanguage: English Publication details: New York Macmillan 1980Edition: 2ndDescription: xvii,796p. cmISBN: - 0024217603
- X:51b4, L6,M0/TD3
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Ratan Tata Library | Ratan Tata Library | X:51b4 L6,M0/TD3 (Browse shelf(Opens below)) | Available | RT00721059 Res |
Published previously as Marketing research: Meaning, measurement and method
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