Marketing research Management and methods
Material type:
TextLanguage: English Series: Harper and Row Series in Marketing ManagementPublication details: NY Harper and Row 1972Description: xii,590p cmSubject(s): DDC classification: - X:51b4, L2
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Ratan Tata Library | Ratan Tata Library | X:51b4 L2 (Browse shelf(Opens below)) | Available | RT0075722 |
Bibliography at the end of each chapter; Appendix: p 507-74
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