Strategic market mangement
Material type:
TextLanguage: English Publication details: NY John Wiley 1984Description: xii, 336p cmISBN: - 0471871109
- X:51-8, M4
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Ratan Tata Library | Ratan Tata Library | X:51-8 M4 (Browse shelf(Opens below)) | Available | RT0833976 |
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| X:51-8 M4 Marketing management An introduction | X:51-8 M4 Problems in marketing management | X:51-8 M4 Cases in marketing management Issues for the 1980s | X:51-8 M4 Strategic market mangement | X:51-8 M4 Marketing by agreement A cross-cultural approach | X:51-8 M4 Marketing management A strategic planning approa | X:51-8 M4 Decisions in marketing Cases and text |
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