TY  - BOOK
AU  - Zimund William G.
AU  -  d'Amico Michael
TI  - Marketing :  Creating and keeping customers in an e-commerce world
SN  - 9812402357
U1  - X:51, P1 
PY  - 2001///
CY  - Singapore
PB  - Thomson Asia Private Limited     
KW  -  ECONOMICS
KW  - MARKETING
ER  -