Lilien Gray L; Kotler Philip; Moorthy K Sridhar <br/><br/>
Marketing models 

 - New Delhi   PHI        1992 
 - xv; 803p. 
<br/><br/> Bibliography 717-778p.; Index 779-803p. 
<br/><br/><label>ISBN: </label>9788120314757 (pbk) SL01536339 
<br/><br/><label>Standard No.: </label>167664 
<br/><br/><label>Source: </label> 4624, 07/02/2012, New India Book Agency  Textual 
<br/><br/><label>Dewey Class. No.: </label>B2T0bX:8B, N2-;2