Russo J E <br/><br/>
Winning decisions: getting it right the first time 
Russo J E; Schoemaker P J H 
 - New York  New York, Currency Doubleday  2002 
 - xviii,329 
<br/><br/><label>ISBN: </label>0-385-50225-7 
<br/><br/><label>Source: </label>Textbook