Pearce II J A <br/><br/>
Strategic Management: formulation, implementation, and control 
Pearce II J A; Robinson, Jr. R B 
 - Boston  Boston, IRWIN  1994 
 - 935p 
<br/><br/><label>ISBN: </label>0-256-11362-9 
<br/><br/><label>Source: </label>Textbook