Certo S C <br/><br/>
Strategic management concepts and applications 
Certo S C; Peter J P 
 - Ed 3rd 
 - Boston  Boston, Irwin  1995 
 - 704p 
<br/><br/><label>ISBN: </label>0-256-15158-X 
<br/><br/><label>Source: </label>Textbook