Alvarez Jose Luise Ed. <br/><br/>
Deffusion & consumption of business knowledge 
Alvarez Jose Luise Ed. 
 - London  London, McMillian  1998 
 - ix,318 
<br/><br/><label>ISBN: </label>0-333-68528-8 
<br/><br/><label>Source: </label>Textbook