Randall Geoffrey <br/><br/>
Trade marketing Strategies: patnership between manufactures, brands and retailer 
Randall Geoffrey 
 - Oxford  Oxford, Butterworth Heinemann  1994 
 - xiv,183 
<br/><br/><label>ISBN: </label>0-7506-2012-9 
<br/><br/><label>Source: </label>Textbook