00449nam a2200157Ia 450000500170000000800410001703700130005804000200007104100130009108400090010410000180011324500880013125000080021926000550022730000090028220250326141940.0250326s9999    xx            000 0 und d  aTextbook  aFMSLbengcFMSL  aeng2eng  qFMSL  aKotler Philip 0aMarketing management : Analysing planning implementation and controlcKotler Philip  a6th  aNew DelhibNew Delhi, Prentice-Hall of Indiac1988  a798p